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Author: fnasser

Every day, people who match your target persona are searching on Google and other search engines about problems they face and how they can find solutions. A top result on Google is worth hundreds of dollars in revenue because there are 66,000 searches done every...

Video content is some of the best performing content types out there. And with 80% of internet traffic coming from video by 2020, it’s no wonder that video’s popularity is growing. Whether you’re using video to increase your users understanding of your products or services...

Launching a product or service is not an easy task, especially when you do not have the minimum information about the market in which you are planning to launch. For this, there are several market studies that can be carried out through quantitative techniques like...

Google Ads market works like an auction where you are charged per click (Pay Per Click Advertising - PPC) received on your ads. But the highest bid doesn't always win because Google not only considers the amount you're willing to spend but also different quality...

Having trouble choosing photos and videos for your business’ Instagram? Let us give you some expert advice on how to build a community on Instagram with great content.  With around 1 billion users and growing, Instagram is an important platform for your company to interact with customers. But, exactly how to interact...

Although it is almost 2020, link building is still relevant and an integral part of off-page SEO strategy for many small businesses if they want to outrank the competition and drive traffic to their website. Many Calgary companies use SEO and PPC together to get...

What if there was a system that knows your visitors before you do! Marketing Automation allows you to track visitors’ digital footprint, drive lead-engagement with smart, automated workflows to target their interests using dynamic content via...

Technology and today’s digital transformation has certainly introduced a level of complexity and challenges to offset the benefits to an adoptive business. Such transformation in business may be considered to be impetuous, intense and many are often vehement about the opportunity to apply these practices....