Uncovering Digital, Technological and Creative Ingenuity
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As human beings we love to hear and learn from stories. A natural storytelling medium, consumers respond better to videos than almost any other type of content out there. With visual, interactive, and entertaining elements, videos give much more information to the consumer, changing the...

Video content is some of the best performing content types out there. And with 80% of internet traffic coming from video by 2020, it’s no wonder that video’s popularity is growing. Whether you’re using video to increase your users understanding of your products or services...

The first VR social network Facebook is set to launches its own virtual reality universe, a social media platform where users can meet, interact and play games with their friends. The VR world is called Horizon where users enter as floating avatars without legs. In addition...

With Snapchat, Instagram and so many other platforms out there, many marketers wonder whether they should even bother with Facebook advertising.  Well we’ve got some really good reasons why Facebook is still relevant. We dare you not to use Facebook ads after reading this article! No...

While common to use search engine optimization (SEO) on our website, we often forget to include the same practices on our social media posts. And although the impact of social media posting on search engine optimization has been debated, the fact that social networks now...

Launching a product or service is not an easy task, especially when you do not have the minimum information about the market in which you are planning to launch. For this, there are several market studies that can be carried out through quantitative techniques like...

Having trouble choosing photos and videos for your business’ Instagram? Let us give you some expert advice on how to build a community on Instagram with great content.  With around 1 billion users and growing, Instagram is an important platform for your company to interact with customers. But, exactly how to interact...

Although it is almost 2020, link building is still relevant and an integral part of off-page SEO strategy for many small businesses if they want to outrank the competition and drive traffic to their website. Many Calgary companies use SEO and PPC together to get...